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 Do
The ONLY Thing That Matters!
10 Mistakes Everybody Makes Selling Hamburgers
Let’s say you & I are each opening fast-food
restaurants. And we make a side bet about who can
sell the most hamburgers.
What advantages would you most want to help you
win our bet?
You want Grade A
Black Angus beef?
Sesame seed buns?
You want a tasty
veggie burger for the non meat-eaters?
The best,
crispiest fries?
Ambience? An
atmosphere where people love to come?
Or maybe
uncomfortable chairs … so they eat and get out in a
hurry?
A playground for
the kids?
Lowest price? You
want THAT, too?
You are one tough
cookie. That is for sure.
But OK. Done,
done, done, done, done, done, done, and done!
What’s that? You
say I’m holding back?
You want the best
location, too?
Oh. My. God!
You’re killing me here!
OK, fine. You get
the busiest crossroads in town.
Matter of fact, I’ll give you ALL OF IT! Every
advantage you want, you’ve got!
Satisfied?
Good for you.
Myself, I only want ONE advantage. And if you give
it to me, when it comes to selling hamburgers, I’ll
whip the pants off you.
The only advantage I want is … a MOB OF STARVING
PEOPLE!
Read all about what
really "Matters", In
chapter 5 of
"Success In 10 Steps"
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